o.d.m Unisex DD126-08 Illumi Digital Watch Review

o.d.m Unisex DD126-08 Illumi Digital Watch

  • o.d.m. LED digital movement
  • PC case with embossed no. And laser engraved lens
  • Time, date, hourly chime and fade-in and fade out animations
  • Color silicone strap
  • Water resistant to 165 feet (50 M): suitable for swimming and showering

The name ‘Illumi’ comes from ‘illuminate’, and means lightening up what’s around you, symbolizing the latest and most creative way to read time. Illumi is not your ordinary LED watch, but it has a hidden time function. When the watch is in off mode, you can only see some digit outlines. Yet when you activate it, users will be delighted to see the colorful digits, and there is no need to do any complicated calculation. The time pattern changes every minute, symbolizing the ever-changing of time, witnessing every moment in life. On top of having a unique design rarely seen in the market, it has also adopted a monotone or contrasting color design, enhancing the colorful LED digits. On top of having major functions, users will be delighted to discover the funky hourly chime with sound and light animation for the most fun way to read time. If you take a closer look, you will find etchings on the strap with odm’s ‘2359 Never too late’ slogan. 2359 is the last minute of the day, odm keeps reminding us that it’s not too late even if there is one minute left. Capture every unique moment in time and illuminate the minute now with illumi.

odm logo

o.d.m. is a dynamic designer watch brand established in 1999. Our mission is to convey a philosophy that inspired the creation of the brand name: original, dynamic, and minimal. Early 2006, we re-established our position to an “inno-trendy timewear” brand, symbolizing our aim to adopt new technologies and design innovative ornamental wristwatches.

To build up a more distinctive orientation in the market, o.d.m. divides its products into two main lines: odm and o.d.m. original. odm is the more funky, futuristic, and trendy of the two, targeted for fashionable youths who are fond of bold, new, and advanced designs. Alternatively, o.d.m. original aims at meeting the demands of young executives (age ranges from 25 to 35) who are looking for something classy and unusual in the marketplace, thus this product line features simple yet sophisticated designs for the more mature and creative wearers.

In order to raise further recognition in different categories, we have developed an independent product design team, odm+, to handle collaboration programs with various brands and design units such as Coca-Cola, Looney Tunes, Astro Boy, Batman, Trexi, Jon Burgerman, Michael Young, Devilrobots, Tim Yap, and Jean Charles de Castelbajac.

As an international brand, we are proud to be the very first Hong Kong watch brand to participate in Baselworld in 2003. Since then we have been continuously taking part in this worldwide event along with other world class brand names. Another boost to our morale is our success in winning various international awards, including iF Design Award China, Germany’s Reddot Design Awards, USA’s Good Design Award, and Japan’s Good Design Awards. These accomplishments have further encouraged us to originate more creative designs.

The year 2007 was exceptional for o.d.m., the awards-winning DD99 spearheaded our global results, reaching more than 30 countries in distribution network. Currently we have three affiliate offices in Paris, Singapore, and China to assist our expanding trading market in the respective and neighboring countries, and have achieved remarkable success in regions including Asia Pacific, Europe, and South America.

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