- Round watch in brushed metal featuring straight sticks and notch markers and logo at nine o’clock
- 54 mm stainless steel case with mineral dial window
- Quartz movement with analog display
- Leather band with buckle closure
- Water resistant to 100 m (330 ft) In general, suitable for swimming and snorkeling, but not scuba diving
Stainless steel case. Leather strap with an adjustable buckle closure. Three-hand analog display with quartz movement. Gunmetal dial includes hour markers and oversize numbering. Brushed gunmetal bezel. Water resistant 10 ATM/100
Diesel:
Renzo Rosso created the Diesel brand in 1978, choosing the name because it is easy to understand, pronounced the same way around the world, and has a rugged feel about it; at that time, Diesel was also considered an “alternative energy” so it was representative of an alternative taste in casual wear. In 1985 Renzo Rosso acquired sole control of Diesel and surrounded himself with an international team of talented designers and staff. Diesel launched its first ‘For Successful Living’ advertising campaign in 1991, instantly establishing a reputation for innovative marketing. The brand’s first flagship stores, in New York, Rome and London, opened in 1996.
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